The pursuit of high positions in search engines is an actual problem for most enterprises. Search engines constantly change search results algorithms, constantly experimenting.
Only the choice of a reliable agency guarantees you the preservation of top positions in the search results.
Here are 5 questions you need to ask an SEO agency before signing a contract.
- What services do you offer?
SEO requires a large number of tasks. You must be sure that the contracting company is fully responsible for its actions, what tasks it will take to achieve success in search engine promotion. What optimization services are they ready to offer you, are they ready to work on improving the site? SEO, contextual advertising and PPC marketing (Pay-Per-Click) are very closely related and you may need a company that can do not only SEO but also contextual advertising and PPC.
- Does the company have case studies demonstrating the work?
It is necessary to apply only to those SEO company in Dubai that have successful cases of solving various tasks, as well as reviews and recommendations of clients with whom they worked. On the basis of cases, you can change the dynamics of the positions of companies that work with this SEO-company. At the very least, they should be able to demonstrate the effectiveness of working on their own website in the search results. If there is no such evidence, then you should not get involved with such a company.
- How will you increase the organic traffic of my site?
This is an important question to ask because there are many ways to create short-term growth in ratings that are not sustainable in the long run. You need to understand how an SEO company plans to improve the position of your site, what technologies and methods it will use. A qualified contractor should be prepared to provide a plan to increase organic traffic to the site.
- What tools do you use?
Today, there are a large number of SEO tools, including tools for working with keywords (semantic core), SEO site analysis and reporting. It is worth making sure that the SEO Company uses only the tools of “white” promotion, without using spam technologies and other tools that could harm your site in the future.
- How often will progress reports be provided?
To assess the effectiveness of search promotion, coordinate with the contractor on what parameters will be evaluated. You need to know how often an SEO Company will report to you. It is worth noting that leading companies are trying to provide reports to the client as often as possible.